MSNBC Rebranding as MS NOW
MSNBC has begun its rebranding process as MS NOW, launching a new ad campaign called "We The People" to coincide with higher election day viewership.
The campaign features two promotional spots, one of which is a 60-second ad called "Human Family" where Rachel Maddow reads the preamble to the U.S. Constitution.
Another spot features the late Dr. Maya Angelou.
Rachel Maddow and Dr. Maya Angelou are featured in the promotional messages.
- Two promotional messages are part of the campaign.
- The campaign is timed to benefit from higher election day viewership.
Author's summary: MSNBC rebrands as MS NOW with new ad campaign.