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Non-personalized content and ads are influenced by factors such as the content you are currently viewing and your general location. Personalized content and ads include:
We also use cookies and data to ensure the experience is appropriate for your age when relevant.
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"If you choose to “Reject all,” we will not use cookies for these additional purposes."
Author’s summary: YouTube uses cookies to personalize content and ads based on your activity and location, with options to accept, reject, or manage privacy settings.