Sweden Leads in Preparedness
Elisabeth Braw, a senior fellow at the Atlantic Council, notes that informing companies of potential threats and how to prepare is becoming essential in today's geopolitical landscape.
Seven years ago, Sweden released "In Case of Crisis or War," a crisis preparedness leaflet sent to all households, sparking a trend across Europe.
Now, Sweden is taking the lead again with a preparedness leaflet specifically for businesses, highlighting the importance of preparedness in the face of potential threats.
In today’s geopolitical reality, informing companies of threats that could harm them and how they can prepare is becoming indispensable.
The Swedish Civil Contingencies Agency's (MSB) initial release of "In Case of Crisis or War" in 2018 set a precedent, with the leaflet being sent to every home in the country.
Author summary: Sweden takes the lead in business preparedness.